Expert Local SEO services in Nigeria
Rank high on Google, and attract more nearby customers,
Why should Nigerian businesses invest in a Local SEO service?
Local SEO service in Nigeria is the process whereby an SEO professional optimizes a business’s online presence (Google Business Profile and website) to attract more customers from relevant local searches within a specific location.
An example of a local search can be: “lawyer in Lagos” or “Dental clinic near me”. It focuses on ensuring a business shows up in the top 3 Google business profiles or in the local organic search results below.
Every day, Nigerians use Google to search for service providers around them to solve their problems and needs, e.g, “Lawyers near me”.
Benefits of an effective Local SEO service in Nigeria.
Here are the benefits your business would gain if you invest in a reliable local SEO agency.
- Increased online visibility.
- Increased in-store traffic
- Cheap marketing
- Competitive advantage
- Online customer engagement through reviews and blog
Local SEO Services by Awele SEO Agency
As a Local SEO service provider in Nigeria, we have crafted Unique strategies to help turn Google searches into your customers. Here are the basic parts of our Local SEO service.

On-page optimization
As a local SEO service provider, we offer On-page SEO optimization of local business websites. On-page elements like Headings, title tags, meta descriptions, internal links and image alt text.

Local Keyword research and competition analysis
An important part of any local SEO service is research. Competitive research and keyword research. We research for valuable keywords your website should rank for.

Local citations
One of the strategies we implement as a Local SEO agency in Nigeria is building citations for your business. We ensure your business's NAP (Name, Address, and Phone number) info is consistent across all the citations.

Google My Business Profile (GBP) optimization
A crucial part of the Local SEO service is Google Business Profile optimization. We will help you claim your business’s GBP listing and optimize all its elements.

Review and reputation management
As a local SEO service provider, we will develop a strategy to help your business collect reviews from your customers and help ensure that these reviews portray your business in a positive light.

Local link building
As the best Local SEO agency in Nigeria. We ensure your website earns valuable backlinks for higher rankings. We use strategies like guest posting, Digital pr, and niche edits to acquire backlinks to your website.

Technical SEO
Our local SEO service covers technical SEO areas like speeding up webpages, indexation of webpages, schema markups, broken links and smooth running of a website

Website content
As a Local SEO service provider, we create engaging blog posts, content and copy for your website. We will also update all your outdated content.

Measurement and reporting
Our Local SEO service doesn't stop at optimization. We continuously monitor the organic traffic coming in and keep on improving on areas that aren't doing well.
Our Local SEO process

When you input your website URL into our audit form, we will manually audit your website, GBP listing, and competitive landscape.
We then send you a free report and an overview of how to improve your rankings.
If you need our Local SEO service to implement our SEO strategy for your website, we will then proceed to step 2.

With the insights we have gathered, we will develop a strategy that will ensure your business dominates your local industry’s search and maximizes your revenue improvement with a steady inflow of leads.
Our local SEO agency's strategy will align with your business goals.

Our local SEO agency will implement all the various elements of the strategy we propose. These include;
- Localized content
- GBP optimization
- Local link building
- Reputation management
- On-page and technical optimization.

As a local SEO agency, we will continue to monitor the performance of our SEO processes on your business's online presence and report to you monthly.
Why choose this Nigerian Local SEO agency?
Need to attract more customers online? As a Local SEO service provider, we will put your business where nearby customers are looking.
We understand Nigerian search patterns and will help your business grow by 70% through targeted Google Business optimization and local citation building. Stop losing customers to competitors and grow your revenue with Nigeria’s top Local SEO agency.
- Affordable Local SEO Services
- Transperency and effective reporting
- Indepth knowlegde and effective communication
- Guaranteed Return on investment.
Our local SEO service case studies
Case study – Abuja real estate company: 200+ property inspection bookings in 5 months
Challenge: Low visibility for properties; almost no organic leads (no one was coming to inspect their properties from search).
- Our work: website redesign, on-page optimisation (property + estate pages), GBP & local citations, targeted link outreach.
- Results: 2250+ property inspection bookings, 20k+ search impressions, 490+ organic visitors, 5,000+ estate Google profile interactions. All in 5 months
“Thank you for your website redesign and search optimization. We haven’t had this amount of bookings before.” — Client Name, Owner
Pricing
Get the best local SEO services at the best price possible.
Local SEO services Starter Package
Perfect for small local businesses- Local SEO foundation
- Basic on-page SEO
- Google Business Profile setup & optimization
- Monthly performance reporting
- Website maintenance
- Technical SEO Audit
- Basic link building
- Competitive Analysis
Local SEO services Growth Package
Best for e-commerce & medium businesses- Everything in Starter
- Comprehensive local & organic SEO
- Content marketing (3 blog posts monthly)
- Advanced tracking & reporting
- Advanced link building
For more information on Awele SEO agency SEO service pricing. Check out Nigeria SEO pricing.
Check out our other services
Enjoy our other services
Frequently Asked Questions
Local SEO is the practice of optimizing a business’s online presence to attract more customers from relevant local searches. It focuses on improving visibility in location-based search results through strategies like:
- Google Business Profile optimization
- Location-specific keywords
- Local citations and directories
- Location pages on your website
- Local link building
- Customer reviews management
- Mobile optimization
Unlike traditional SEO, which targets global audiences, local SEO specifically targets customers in a defined geographic area who are looking for nearby products or services.
Local SEO helps your business appear in local search results, which can significantly increase prospects’ visits to your physical store, prospects’ phone calls, and online inquiries from customers in your area.
Google considers local search ranking factors such as
- the relevance of your business to the search query
- your business’s distance from the searcher
- online reviews
- citations
- Website optimization
Google My Business Profile(GBP) is a free tool that allows businesses to manage their online presence on Google, including Search and Maps.
A well-optimized GBP profile enhances your visibility in local search results and provides essential information to potential customers.
Ensure your GBP profile(s) details are complete and accurate, encourage happy customers to leave positive reviews, and use relevant keywords in your website’s content and metadata.
Local keywords are keywords that include local modifiers, like city or neighborhood names.
Use tools like Google’s Keyword Planner to research keywords relevant to your business and location.
Online reviews contribute to your business’s credibility and influence both your local search rankings and potential customers’ purchasing decisions.
NAP stands for Name, Address, and Phone Number. Ensuring your NAP is consistent across all online platforms helps search engines verify your business’s legitimacy.
Active engagement on social media can improve your business’s visibility and promote local brand recognition, indirectly affecting your Local SEO performance.
Yes, blogging about local events, news, and topics relevant to your business can improve your local search visibility and attract a local audience.


