How We Helped Vaslaco Triple Their Monthly Sales with a User-Friendly E-commerce Website
Client Overview
Vaslaco Limited is a Nigerian tech company that sells smart gadgets and devices designed to help individuals and professionals complete tasks faster and more efficiently. In 2023, they wanted to establish a strong online presence and scale their sales with an e-commerce website.
The Challenge
Before reaching out to us, Vaslaco had no website and relied entirely on offline channels and social media for sales. This severely limited their ability to reach new customers, showcase their products professionally, and automate orders.
Without an online storefront, they struggled with:
- Poor product visibility
- No centralized product catalog
- Inability to accept online orders
- Stagnant sales performance
Our Goals
The primary objective was clear:
- Design a modern, mobile-friendly, and conversion-focused e-commerce website that reflects Vaslaco’s tech-savvy brand
- Integrate SEO from day one to improve visibility
- Deliver fast load times and a great user experience
- Set up systems to help Vaslaco manage and grow their store independently
Our Strategy & Execution
Discovery
We began with a discovery call to understand their needs, target audience, and brand goals. Once the scope was clear, we proposed a tailored solution that Vaslaco quickly approved.
UI/UX Design
Our product designer at Awele SEO Agency created intuitive, high-converting e-commerce layouts using Figma.
Development
Our web development team built the store using:
- WordPress
- WooCommerce
- Elementor
We also implemented custom code to meet specific client requirements, ensuring both function and aesthetics worked seamlessly together.
Performance Optimization
To enhance UX and speed, we integrated:
- WP Rocket for caching and performance
- Responsive testing across multiple devices and screen sizes
Training & Support
We recorded step-by-step videos for the client, helping them manage products and inventory without stress.
Ongoing Support
For 6 months post-launch, we:
- Updated plugins
- Handled technical fixes
- Made any client-requested changes
Key Features
- Custom-designed Product and Category Pages
- Integrated WhatsApp Chat Pop-up
- Blog Section to support content marketing
- Smooth custom animations
- Social and platform integrations:
- Instagram, TikTok, Facebook
- Google Analytics & Search Console
- Google Merchant Center
Results
Vaslaco tripled their sales in just 30 days after launch — from 1,000 to 3,000 monthly product sales.
They now have:
- A smooth digital sales channel
- Increased brand credibility
- A faster customer purchase journey
Client Feedback
Although the client didn’t provide a formal testimonial, they were so impressed by the results and professionalism that they offered a bonus payment as a thank-you gesture after the project.
Conclusion
From zero digital presence to a full-fledged, sales-driving online store — Vaslaco is now equipped to scale and compete online.
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