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Expert Local SEO services in Nigeria

Rank high on Google, and attract more nearby customers,

Why should Nigerian businesses invest in a Local SEO service?

Local SEO service in Nigeria is the process whereby an SEO professional optimizes a business’s online presence (Google Business Profile and website) to attract more customers from relevant local searches within a specific location.

 An example of a local search can be: “lawyer in Lagos” or “Dental clinic near me”. It focuses on ensuring a business shows up in the top 3 Google business profiles or in the local organic search results below.

Every day, Nigerians use Google to search for service providers around them to solve their problems and needs, e.g, “Lawyers near me”.

Near me search for a butcher

Benefits of an effective Local SEO service in Nigeria.

Here are the benefits your business would gain if you invest in a reliable local SEO agency.

Local SEO Services by Awele SEO Agency

As a Local SEO service provider in Nigeria, we have crafted Unique strategies to help turn Google searches into your customers. Here are the basic parts of our Local SEO service.

On-page optimization

As a local SEO service provider, we offer On-page SEO optimization of local business websites. On-page elements like Headings, title tags, meta descriptions, internal links and image alt text.

Local Keyword research and competition analysis

An important part of any local SEO service is research. Competitive research and keyword research. We research for valuable keywords your website should rank for.

Local citations

One of the strategies we implement as a Local SEO agency in Nigeria is building citations for your business. We ensure your business's NAP (Name, Address, and Phone number) info is consistent across all the citations.

Google My Business Profile (GBP) optimization

A crucial part of the Local SEO service is Google Business Profile optimization. We will help you claim your business’s GBP listing and optimize all its elements.

Review and reputation management

As a local SEO service provider, we will develop a strategy to help your business collect reviews from your customers and help ensure that these reviews portray your business in a positive light.

Local link building

As the best Local SEO agency in Nigeria. We ensure your website earns valuable backlinks for higher rankings. We use strategies like guest posting, Digital pr, and niche edits to acquire backlinks to your website.

Technical SEO

Our local SEO service covers technical SEO areas like speeding up webpages, indexation of webpages, schema markups, broken links and smooth running of a website

Website content

As a Local SEO service provider, we create engaging blog posts, content and copy for your website. We will also update all your outdated content.

Measurement and reporting

Our Local SEO service doesn't stop at optimization. We continuously monitor the organic traffic coming in and keep on improving on areas that aren't doing well.

Our Local SEO process

Audit and Analysis

When you input your website URL into our audit form, we will manually audit your website, GBP listing, and competitive landscape.


We then send you a free report and an overview of how to improve your rankings.

If you need our Local SEO service to implement our SEO strategy for your website, we will then proceed to step 2.

Custom Strategy

With the insights we have gathered, we will develop a strategy that will ensure your business dominates your local industry’s search and maximizes your revenue improvement with a steady inflow of leads.

Our local SEO agency's strategy will align with your business goals.

Implementation

Our local SEO agency will implement all the various elements of the strategy we propose. These include; 

    • Localized content
    • GBP optimization
    • Local link building
    • Reputation management
    • On-page and technical optimization.
Monitoring and reporting

As a local SEO agency, we will continue to monitor the performance of our SEO processes on your business's online presence and report to you monthly.

Why choose this Nigerian Local SEO agency?

Need to attract more customers online? As a Local SEO service provider, we will put your business where nearby customers are looking.

We understand Nigerian search patterns and will help your business grow by 70% through targeted Google Business optimization and local citation building. Stop losing customers to competitors and grow your revenue with Nigeria’s top Local SEO agency.

Local SEO for lawyers

Our local SEO service case studies

Case study – Abuja real estate company: 200+ property inspection bookings in 5 months

Challenge: Low visibility for properties; almost no organic leads (no one was coming to inspect their properties from search).

  • Our work: website redesign, on-page optimisation (property + estate pages), GBP & local citations, targeted link outreach.
  • Results: 2250+ property inspection bookings, 20k+ search impressions, 490+ organic visitors, 5,000+ estate Google profile interactions. All in 5 months

“Thank you for your website redesign and search optimization. We haven’t had this amount of bookings before.” — Client Name, Owner

Pricing

Get the best local SEO services at the best price possible.

Local SEO services Starter Package

Perfect for small local businesses
200,000/month
  • Local SEO foundation
  • Basic on-page SEO
  • Google Business Profile setup & optimization
  • Monthly performance reporting
  • Website maintenance
  • Technical SEO Audit
  • Basic link building
  • Competitive Analysis

For more information on Awele SEO agency SEO service pricing. Check out Nigeria SEO pricing

Check out our other services

Enjoy our other services

E-commerce SEO

Link Building

Website content writing

Website design

Frequently Asked Questions

What is Local SEO?

Local SEO is the practice of optimizing a business’s online presence to attract more customers from relevant local searches. It focuses on improving visibility in location-based search results through strategies like:

  • Google Business Profile optimization
  • Location-specific keywords
  • Local citations and directories
  • Location pages on your website
  • Local link building
  • Customer reviews management
  • Mobile optimization

Unlike traditional SEO, which targets global audiences, local SEO specifically targets customers in a defined geographic area who are looking for nearby products or services.

Why is Local SEO important for my business?

Local SEO helps your business appear in local search results, which can significantly increase prospects’ visits to your physical store, prospects’ phone calls, and online inquiries from customers in your area.

How does Google determine local search rankings?

Google considers local search ranking factors such as

  • the relevance of your business to the search query
  • your business’s distance from the searcher
  • online reviews
  • citations
  • Website optimization
What is Google My Business Profile, and why is it important?

Google My Business Profile(GBP) is a free tool that allows businesses to manage their online presence on Google, including Search and Maps.

A well-optimized GBP profile enhances your visibility in local search results and provides essential information to potential customers.

How can I improve local search ranking on Google?

Ensure your GBP profile(s) details are complete and accurate, encourage happy customers to leave positive reviews, and use relevant keywords in your website’s content and metadata.

What are local keywords, and how do I find them?

Local keywords are keywords that include local modifiers, like city or neighborhood names.

Use tools like Google’s Keyword Planner to research keywords relevant to your business and location.

How do online reviews affect Local SEO?

Online reviews contribute to your business’s credibility and influence both your local search rankings and potential customers’ purchasing decisions.

What is NAP consistency, and why does it matter?

NAP stands for Name, Address, and Phone Number. Ensuring your NAP is consistent across all online platforms helps search engines verify your business’s legitimacy.

How does social media impact Local SEO?

Active engagement on social media can improve your business’s visibility and promote local brand recognition, indirectly affecting your Local SEO performance.

Can blogging help with Local SEO?

Yes, blogging about local events, news, and topics relevant to your business can improve your local search visibility and attract a local audience.