Nwanze Emmanuel Awele
SEO specialist & Founder

My Story
Who I am
I am Emmanuel Nwanze, an accomplished SEO specialist with a passion for helping businesses worldwide succeed by getting new customers online. With a background in Electrical/Electronics Engineering from the University of Benin and specialized training in Fundamentals of Digital Marketing from Google Mobile Academy. My career in SEO eventually started after I took a couple of courses from Udemy, which led to my internship at The Alpha Space. I bring a unique blend of technical expertise and creative strategy to every SEO campaign.
Many businesses were struggling to establish their online presence effectively. I founded Awele SEO Agency with a simple mission: to help local and e-commerce businesses dominate search results, attract paying customers, and increase leads profitably.
“The beauty of search engine optimization has impacted my passion for my business positively as an SEO specialist. I have seen and helped businesses grow through strategic implementation of SEO techniques.”
My Approach
What sets me apart is my client-centric philosophy. I don’t believe in one-size-fits-all SEO tactics. Instead, I take the time to understand your business goals, target audience, and competitive landscape to craft customized strategies that deliver real results. My approach combines technical excellence, data-driven insights, and creative content strategies to ensure your business stands out in search results.
I emphasize transparency in everything I do, providing clear communication and regular reporting to keep you informed about your campaign’s progress. By focusing on ROI-driven SEO, I ensure that every naira spent on your SEO campaign translates to measurable results for your business.
Professional Experience
I worked as an intern here, I helped The Alpha Space create search engine optimized content for all their social media platforms. Key achievements included:
- Increased organic social media engagement by 47%
- Developed content calendars aligned with SEO objectives
- Implemented strategic keyword integration across platforms
- Collaborated with design teams to create SEO-friendly visual content
- Established content performance tracking systems
I crafted and implemented SEO roadmap for getting organic traffic from Google for e-commerce websites. My responsibilities include:
- conducting keyword research to discover profitable keywords
- Optimizing product pages.
- Optimizing category pages.
- fixing the crawl and indexing issues we had on the websites.
- Conducted outreach to earn backlinks for the client's website.
I craft off-page SEO strategies and lead teams to execute effective white-hat off-page SEO campaigns. My responsibilities include:
- Building quality and relevant backlinks to client websites
- Conducting comprehensive competitor backlink analyses
- Developing and implementing link-building strategies
- Training and managing off-page SEO teams
- Tracking and reporting on campaign performance metrics
Education & Certifications
University Of Benin
2016 - 2022
Bachelor’s Degree in Electrical/Electronics Engineering
Google Digital Garage
2022
Fundamentals of Digital Marketing
Udemy
2023
Search Engine optimization complete course
Udemy
2023
The Full SEO training
SEMrush Academy
2023
How to plan a magnetic content strategy
SEMrush Academy
2024
Mastering Digital PR
Skills & Expertise
Technical Skills
Specializations
Local SEO
Helping Nigerian local businesses dominate their geographic search results.
E-commerce SEO
Optimizing online stores to drive more traffic and increase sales.
Link building
Strategic acquisition of high-quality backlinks to boost authority.
Content optimization
Creating and optimizing content that ranks and converts.
Technical SEO
Solving technical issues that prevent websites from ranking.
ROI-Focused SEO
Strategies designed to provide measurable return on investment.
Client Success Stories
Don’t just take my word for it. Here’s what clients have to say about working with me.



Featured Case Studies
Real results from real Nigerian businesses that have worked with Awele SEO Agency.
Local Business case study
Lagos Restaurant: 218% Increase in Local Traffic
A struggling restaurant in Lagos was invisible in local search results despite being in business for over 5 years. After implementing our local SEO strategy, they saw:
- 218% increase in organic traffic
- First page rankings for 27 local keywords
- 156% increase in direct bookings
- Google Maps visibility improved from position #8 to #2
E-commerce case study
Nigerian Fashion Store: 312% ROI on SEO Campaign
An online fashion retailer was struggling against international competition. Our comprehensive SEO strategy delivered:
- 189% increase in organic traffic
- 312% return on SEO investment
- 78% improvement in conversion rates
- 156% increase in average order value
- First page rankings for 45+ competitive keywords
Latest Articles
Insights, tips, and strategies on SEO, digital marketing, and growing your business online.
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